Velvet Hammer 5K What You Get
Velvet Hammer 5K What You Get

Race Details

Saturday, April 21, 2018

Ready to drop the hammer? The event and the start/finish of the race takes place at the Peticolas Brewing Company located at 1301 Pace Street, Dallas, TX 75201


Pricing Schedule

October 27, 2017 - $25
October 28, 2017 to November 30, 2017 – $30
December 1, 2017 to December 31, 2017 – $35
January 1, 2018 to April 14, 2018 – $40
April 15, 2018 to April 20, 2018 – $45
Race Day, April 21, 2018 – $50

Or confirm your registration.

Packet Pick-Up

Wanna grab your stuff early?

We strongly recommend coming to a pre-event early packet pick-up as we anticipate a large crowd on race day.

Thursday, March 15, 2018, 7:30 PM to 9:00 PM - Following the Pub Run
Peticolas Brewing Company, 1305 Pace Street, Dallas, TX 75201

Saturday, April 14, 2018, 10:00 AM to 11:00 AM - Following the Velvet Hammer 5K Social Run
Peticolas Brewing Company, 1305 Pace Street, Dallas, TX 75201

Wednesday, April 18, 2018, 3:00 PM to 7:00 PM
Academy Sports + Outdoors, 8050 Forest Lane, Dallas, TX 75423

Thursday, April 19, 2018, 3:00 PM to 7:00 PM
Academy Sports + Outdoors, 8050 Forest Lane, Dallas, TX 75423

Friday, April 20, 2018, 4:00 PM to 7:00 PM
Peticolas Brewing Company, 1305 Pace Street, Dallas, TX 75201

Parking Information

Parking near the brewery on race day will be sparse to say the least. Both Farrington and Pace Street will be closed, so don’t even try coming down that direction. We strongly encourage you to use Uber or Lyft. Carpool, ride your bike down the Trinity Strand Trail. Additionally there are 500 spots available at the Hilton Anatole in lots 3 & 4 for $5 per vehicle. Simply enter off of Wycliff, park and then walk the roughly .6 miles to the brewery.

Velvet Hammer 5K Race Day Scoop

7:00 AM - Race Day Packet Pick-Up & Registration Opens
8:30 AM – Velvet Hammer 5K Start
8:30 AM – Post Race Party Begins
10:00 AM – 5K Awards

Velvet Hammer 5K Course

Velvet Hammer 5k Course mapSet in the Dallas' Design District the USATF Certified 5K course will wind through the various shops and studios as well along the warehouse district adjacent to the Trinity River.

View Course Map


Awards will be presented and results tabulated based on chip time.

Award Categories

Overall Male and Overall Female, First Place Masters Male and First Place Masters Female and the top three finishers, male and female in the following age groups: 19 & Under, 20-24, 25-29, 30-34, 35-39, 40-44, 45-49, 50-54, 55-59, 60-64, 65-69, 70+.

Wanna check yourself out at the race?

2018 Results

Photos from the Velvet Hammer 5K will be posted once the race is complete.

FAQ & Tips

  • Come to one of the pre-event early packet pick-ups to get your stuff before race day, a friend or family member can pick up your packet for you, just make sure they have a copy of your registration confirmation
  • Arrive earlier than you think you need to on race day
  • Carpool, rideshare or ride your bike to the race as there is very limited parking near the brewery on race day
  • Drink responsibly, any beers with an ABV of 9% or more will be 12 ounce pours on race day
  • Register early to save money (and share the love with your bro’s, friends, and fellow Peticolas brew lovers, tell them about the event and early pricing!)
  • There are no refunds or deferrals, once you register, you are registered, see next about transferring your registration to someone else
  • You can manage your registration including, changing your shirt size, transferring your registration to someone else and more by logging in to and click Profile and My Registered Races. Find the Velvet Hammer 5K and click Manage Registration. From there you can do all types of fun things!
  • We offer discounts to running/walking/fitness clubs who will promote the race to its membership database and/or corporate groups and teams of ten of more participants, email us at to get started
  • Safety of the participants, volunteers, crew, staff, sponsors, heck everyone involved, is paramount, that said this is a rain or shine event
  • Kids are welcome
  • Strollers are welcome but we ask three things, first, do not put beer in your stroller, second, do not wear headphones and third please start towards the back of the pack
  • Dogs or pets of any kind unfortunately are not welcome (we love them too but our insurance does not allow for them)
  • Family and friends who are not registered can come along and watch at no cost
  • Bring your ID if you plan to have brews
  • If you win an age group award and didn’t hear it announced on race day or you leave early, we can mail it to you for $15, please contact us at to arrange payment and shipping
  • There will be at least one water stop on the race course
  • The starting line will only be open for 5 minutes after the official start of the race, if you are late and miss it you will not be allowed to start
  • Something we missed or didn’t cover, email us at
  • Oh and run with a smile, this is a party people